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Resources & Tips

 

Act, sound, write as through you are a professional.
This means wear appropriate business attire on interviews. No matter what the environment, wearing a suit is recommended. It is better to error on the conservative side. I advise collared shirts and closed toes shoes for ladies, and ties for the men. Remember: in e-mails, use proper grammar, spell check, and never sound too familiar. Again, maintain that level of professionalism.

Internships
Intern with a number of organizations/firms as possible and try out different job positions. Not only will you get an idea of what you do and do not like, but you will also gain insightful knowledge of the industry and different perspectives to tackling projects.

Create a Portfolio
While it is advised that you bring writing samples with you to interviews, it may also be a good idea to create a portfolio of writing samples, work you’ve done at your internships, and any certificates you’ve earned (through clubs, associations, or awards). You can show this portfolio to interviewers to illustrate your experience. It is very important that before you use any documents that you have created during an internship for your portfolio that you check with your supervisor for approval. Some company materials are proprietary and/or privileged and asking for use permission is extremely important.

Informational Interviews
Informational interviews allow you to get your foot in the door of any company. An informational interview is a chance for you to ask an established public relations professional questions about how he or she got started in the business, with the company, or even ask advice about how you can go about doing the same. Informational interviews give you valuable face time with executives and employees of the company who can recommend you later for hiring.

Network
A majority of jobs are found by those who network. Join a professional organization like SPRA to connect with local members of the industry you are interested in joining. Professional organizations are a great way to learn about job opportunities. Regularly attending networking events to meet others employed in the organizations and firms you are interested in applying for employment is a valuable tool, which may lead to key personal references that increase your chances of being hired.

Create a Professional E-mail
When submitting a resume for any sort of professional position – be it an internship or a paying job – it is vital that you give a perception of professionalism. This starts with your e-mail address. Just as you would dress the part by wearing a suit to an interview, dress the part with your e-mail address. Create a simple Yahoo or Hotmail account using your full name, or first name and last name. It’s simple and professional.

 

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